September 15, 1951
New York City, New York, USA
Frederick "Fred" Seibert (born September 15, 1951) is a television and film producer, and an entertainment executive who has held leading positions with MTV Networks, Hanna-Barbera, and Next New Networks; he owns Frederator Studios. He's worked in media innovation for 30 years, responsible for breakthroughs in cable television , animation, and the internet. In 1985, with partner Alan Goodman at Fred/Alan Inc., Seibert successfully overhauled the then-floundering children's cable channel Nickelodeon, moving it from worst to first in the ratings; and conceived and executed the Nick-at-Nite concept. Fred/Alan became the first branding company in television. Seibert founded animation production company Frederator Studios in 1997. Frederator currently has a first look production deal with Nickelodeon, and its productions include The Fairly OddParents, ChalkZone, My Life as a Teenage Robot, Nicktoons Film Festival, Oh Yeah! Cartoons, Random! Cartoons, Wow! Wow! Wubbzy!, and Fanboy and Chum Chum. Frederator will also produce Adventure Time with Finn and Jake for Cartoon Network, with Seibert and Derek Drymon as executive producers. Seibert began his media career at Columbia University's WKCR-FM in 1969 as a board engineer and producer/host of world music, jazz and pop shows. He recorded the majority of the station's live jazz broadcasts which led to the formation of his independent blues and jazz label Oblivion Records in 1972. He was a producer (and/or engineer) of over 30 jazz records between 1971 and 1978. In 1977 and 1978 he was a road manager and sound engineer for tours with pianist/composer Carla Bley, before joining the innovative media executive Dale Pon at New York's WHN radio. Pon introduced Seibert to his WNBC Radio colleague Robert Pittman as Pittman was becoming an early cable television pioneer at the Warner Amex Satellite Company (WASEC), now named MTV Networks; Seibert subsequently became Pittman's first executive hire.